Choose to have a wildlife cruelty-free holiday

By Xu Weiting

Planning a vacation soon? Want to have an enjoyable trip without unknowingly supporting attractions with wildlife-cruelty practices? World Animal Protection (WAP) at the start of 2016, started its campaign on “Wildlife, not entertainers”, where wildlife entertainment attractions are evaluated based on

  1. the level of animal welfare given to the animals in their care &
  2. their contribution towards improving the animal’s conservation status

Visiting civet coffee plantations made it to the list as one of the top ten cruellest tourist attractions. As a follow up to this, WAP released a 36 page report on “Checking out of cruelty“. This report is the findings from a commissioned research study done by the University of Oxford Wildlife Conservation Research Unit (WildCRU).  In the report, the origins of kopi luwak and how it evolved to be a damaging trade to civets is succinctly explained –


A single cup of civet coffee or Kopi Luwak, fetches up to $100. Civets love to eat coffee cherries and Kopi Luwak coffee is made from the beans within the cherries that the civets excrete in pellets.

When the pellets are collected from civets in the wild, no cruelty is involved. But in an attempt to produce more civet coffee, farmers have started catching the civets and keeping them in small, crowded barren cages. Caged civets are encouraged to gorge on an unbalanced diet of coffee cherries.

This unnatural captivity and forced feeding results in injuries, disease and poor nutrition. Many show signs of great stress, including pacing and self-mutilation.

There is now a growing civet coffee plantation tourism industry in Indonesia where tourists visit caged civet cats and sample the coffee. This is causing more and more civets to be caged and abused.


Exercise your choice to not visit these attractions and purchase products that exploit wild animals for profits. When planning your holiday, do remember that wildlife should best be appreciated in their natural wild habitats and not as entertainment.

For more articles reporting on the WAP news release:

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Certification: The next big thing for the kopi luwak industry?

By Xu Weiting

Six months ago, the release of the documentary “Our World Coffee’s Cruel Secret – Kopi Luwak” by BBC and Tony Wild, a coffee consultant (and also coincidentally, the first person who brought kopi luwak to the West), highlighted the plight of civets in the kopi luwak trade. Following its wide reach and success, animal welfare groups such as PETA (People for the Ethical Treatment of Animals) and WSPA (World Society for the Protection of Animals) started their own campaigns to raise awareness of as well as call for action against the cruelty in the kopi luwak trade.

On the other hand, there are reports explaining the flip side of the story – that not all kopi luwak is cage-sourced. One example is from the Jakarta Post, entitled “Luwak coffee: From animal welfare to national heritage” published end Oct 2013. This article emphasized that “authentic luwak coffee is not produced in that manner. Greed has turned some businesspeople to engage in farming civet cats to produce luwak coffee”. It also highlighted that kopi luwak “is not only giving us national source of pride through a delicacy but also independent economic solutions for the people.”

The article concluded that as kopi luwak is part of Indonesia’s cultural heritage, solutions are necessary to preserve this heritage in order to help small scale farmers and ensure the protection of the natural environment.

In April 2014, Tony Wild announced on his Kopi Luwak: Cut the Crap Facebook page that there will be discussions between the Government of Indonesia and The Specialty Coffee Association of Europe which may potentially result in the certification system of genuine wild-sourced kopi luwak.

Tony wild

Taken from Kopi Luwak: Cut the Crap Facebook page

We are definitely looking forward to the day where consumers can enjoy kopi luwak with the assurance that their cuppa is 100% wild-sourced without fears of mislabeling. In the meantime, Project LUWAK SG will continue with our efforts in education and outreach to raise awareness of the cruelty behind kopi luwak from caged civets. Do join us!